Jobs near Berkeley, CA

“All Jobs” Berkeley, CA
Jobs near Berkeley, CA “All Jobs” Berkeley, CA

Two Hats is looking for a digital marketer to launch, test, analyze, optimize, and scale current & new marketing channels to attract new audiences for Two Hats and our clients. This person will be data-driven and results-oriented (if you love reports, that’s a great sign). One of the more important things we’re looking for is the ability to create and deliver marketing campaigns that show ROI. This role will eventually be client-facing. This is a unique opportunity to work on a small, close-knit team that shares equally in creative decisionmaking. Work-life balance is more than a buzzword to us. On average our team logs 30 hrs a week with a 50/50 split of remote and in-office work time. For this role, we’d like to move from contract to hire. Your first project will be marketing for Two Hats and then we’ll slowly transition you to client projects if that makes sense. We believe in incremental growth, so if you’re looking for a full-time role right off the bat, this probably won’t be a good fit.

Here are some of the things we’d like to see from this role…


  • Coordinate campaign launches, budgets, and social posts across multiple channels

  • Oversee the creation of advanced email, direct mail, digital retargeting/remarketing, and other automation flows (or if this is in your wheelhouse, do it yourself)

  • Coordinate all the stakeholders in a campaign — contractors, third parties, and agencies — in order to help us scale on each marketing channel

  • Provide reports to the team and clients on channel performance, identifying trends and insights that could help increase performance moving forward

  • Identify critical re-engagement touchpoints for our clients’ customers (in a variety of industries)

  • Maintain daily / weekly / monthly KPI dashboard to monitor and analyze campaign performance

  • Develop A/B testing schedule and make recommendations for campaign adjustments 

 

Let’s talk about you


  • You have experience scaling and managing a variety of marketing channels and know a thing or two about A/B testing, PPC, bid management, landing page testing, budget management, creative testing, and dissecting the follow-up reporting and analytics for channel testing.

  • Spreadsheets, charts, and analytics tools are your allies. 

  • You’ve got a proven ability to digest quantitative metrics and translate them into meaningful recommendations.

  • You’re willing to learn what you don’t already know.

  • Working with you isn’t always all about work.

  • You like working in an environment where you can be self-directed and you’re interested in becoming a big contributor to our team.

  • You’re a great communicator who is comfortable being the client liaison and you’re fun to talk with.

 

What it’s like to Work at Two Hats

The work is creative and there are lots of diverse projects to contribute to. We each feel strong ownership over our work and for Two Hats. All of our roles here are amazingly flexible and you can switch up what you do and how many hours you do it. We believe in human-centric design and human-centric workplace rules. Our team is highly independent and collaborative. To fit culturally, our next digital marketer will need to be someone who thrives with autonomy and responsibility, has strong interpersonal and communication skills, and can hold the throughline for projects that run for months. Flexibility and adaptability are critical, as we all make our own schedules. We work when we want, and we can manage this while meeting our promises to our clients and each other. SalaryThis is a contract-to-hire position. As a contractor, we’ll work with you at your freelancing rate (we’re open to taking bids). When we transition to employee, we’ve got a lower than an industry-standard hourly rate and offset that with an employee profit-share. We’re looking for someone at an early/mid-stage of their career. So if you’re a senior-level badass, we probably shouldn’t interview you unless you’re willing to trade in your salary expectations for a different kind of workplace environment.   

Qualifications


  • Measurable experience (we’re less interested in the number of years you’ve been doing this, but what we do want to see are some flattering project reports) 

  • Capacity to create a digital or print leads-generation campaign that demonstrates ROI

  • Excellent analytical skills

  • Opinions about analytics platforms, lifecycle and email automation tools. We want to give you access to the tools you like, so please come with opinions and preferences

  • Solid design instincts (but also knows when to pass the ball to a designer)

  • Ability to manage clients and subcontractors

  • Strong communication skills and a willingness to state your needs and hold clear boundaries


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If you've got a passion for food and people, we've got a position for you! At Nugget Markets, we're looking for positive, service-minded food lovers for our Tiburon location. Some of the positions currently available include:

- Deli Clerks

- Meat Cutter

- Meat Clerk

- Produce Clerk

- Adult Beverage

- Floral Clerk

- Courtesy Clerks

Be a part of a company that provides opportunities for professional growth in a fun atmosphere. Our associates share a strong work ethic and dedication to providing our guests with world-class service. No food handler's card? No problem! We provide your ServSafe training in house. Must be at least 18 years of age (16 for courtesy clerk).

As one of FORTUNE’s “100 Best Companies to Work For” for 15 years in a row, we offer:

-Industry-leading wages

-Zero premium cost health benefits (even for part-timers)

-Paid time off

-Opportunities for personal and professional growth

-Fun and positive work environment

And much more!

If you would like to join our family of dedicated people with a love of food and a passion for excellent service, we would love to hear from you.


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Live, work and study in a community that works to benefit others. 

Gain non-profit work experience in an all-volunteer setting, while working to save the endangered culture of Tibet.

Tibetan Aid Project is a 501(c)3 non-profit organization formed to preserve and support the Tibetan culture and spiritual heritage for the Tibetan people and for the benefit of humanity. One of our most significant projects has been the printing and shipping of more than 5 million books in the Tibetan language and freely distributing them to Tibetan monks, nuns and lay people in exile throughout the Himalayan region.

We have openings for people with the following skills/interests:

-Graphic designer

-Web developer

-Development & Events Coordinator

-Administrative Assistant

-Marketing & Communications Coordinator

-Grant writer-Seamstress for Prayer Flags

-Social Media Manager

This Work Study Program provides healthy, vegetarian meals, a private or shared room in a community setting, a small stipend and is located at the Nyingma Institute in the Berkeley hills next to UC Berkeley. Free classes on meditation, Kum Nye, Tibetan yoga, Tibetan language, Tibetan Buddhism and other classes are available. You need not be Buddhist, so long as you are open to working and living in a Buddhist community. All levels of experience are welcome.

Volunteers 9:00 am - 5:00 pm, Monday - Friday and Saturdays from 9:00 am - 1:00 pm. A minimum commitment of six months is required. The Buddhist tradition has always emphasized community, the Sangha, one of the three foundations of the path.


  • How can we support each other on the path to Awakening?

  • How can we share by example what we are learning?

  • How can we contribute to the preservation and transmission of the Tibetan Buddhist lineage and share with the world what this 1400-year old tradition has to offer?

If these questions inspire you, we invite you to explore them in an immediate, embodied way by participating in Tibetan Aid Project’s Work Study Program.

 

For More information contact:tap@tibetanaidproject.org 


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JOB ANNOUNCEMENT

POSITION:  ReThink Disposable Associate  POSTING DATE: February 24, 2020

LOCATION: Oakland, California  CLOSING DATE: March 31, 2020

Clean Water Action and Clean Water Fund seek a full-time energetic associate to help implement our ReThink Disposable program (www.rethinkdisposable.org). The Associate will conduct outreach to engage local restaurants and institutions in implementing cost saving practices that reduce packaging and waste. The campaign focuses on reducing the use of disposable products in the food service industry, replacing disposables with reusable products. Clean Water Action is a national citizens’ organization working for clean, safe and affordable water, prevention of health-threatening pollution, creation of environmentally-safe jobs and businesses, and empowerment of people to make democracy work. Clean Water Fund organizes strong grassroots groups, coalitions and campaigns to protect our environment, health, economic well-being and community quality of life.  

Primary duties include: 

· Conduct field outreach and recruit businesses to participate in ReThink Disposable program 

· Observe business operations and make recommendations for source reduction, offer technical assistance to participants; track and record results pre and post intervention, conduct analysis of waste reduction and cost savings to business as a result of program implementation 

· Assist with ReThink Disposable internal/external communications needs such as program promotion, marketing, and sharing business accomplishments;   

· Meet targets for recruiting business participants on time and with significant results;  

· Participate in meetings to plan and implement ReThink Disposable program; 

· Perform other duties as directed by Supervisors.

Qualifications

· Personable and able to communicate effectively with businesses and the public to seek behavior change; 

· Strong writing skills with a fun and relatable writing style to communicate out stories of behavior change and program impact; 

· Knowledge of water, waste, marine debris and plastics pollution, and experience in food service industry a plus; proficiency in other languages a plus as well; 

· Must be very organized, detail-oriented, able to work independently, meet deadlines and complete assignments on time while juggling multiple projects and tasks; 

· Must have valid driver’s license and be willing to drive throughout the San Francisco Bay Area. Some lifting and transporting of materials may be required.    

Compensation: Starting salary in the mid $40’s, depending on experience.  Attractive benefits package available.    

To Apply: Upload resume. Internal candidates should talk with their supervisor first.

Clean Water Action and Clean Water Fund value a diverse workplace. People of color and those from economically disadvantaged communities are particularly encouraged to apply. Clean Water is an equal opportunity employer and does not discriminate in hiring on the basis of race, color, sex, gender identity, sexual orientation, religion, national origin, age, marital status, disability, veteran status, or any other legally protected characteristic.  


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Job Description


Are you newly graduated or about to graduate and interested in getting into marketing and public relations?! Are you ready to work on cool clients and get kickass experience?  If so, we’re looking for you!  We are a smart, creative, aggressive and fun group working with consumer products, tech, non-profit and other types of organizations.  Our clients range from startups to large public companies.


 


We are looking for a full-time intern with the potential to become a full-time employee. We need someone eager to work in media relations, social media, web/graphic design, writing, speaker placement and more. We offer lots of hands-on training, exposure to clients, involvement in new business and more. We are a boutique firm, passionate about achieving great results, work closely as a team, and are always looking for new ideas.


 


Responsibilities


 


The ideal intern will work with 2-3 clients on:


 


-        Building and expanding relationships with media influencers


-        Launching new products


-        Assisting with clients’ Twitter, Facebook, LinkedIn, YouTube and other social media channels


-        Assisting with design of clients’ websites, graphic materials, infographics and more


-        Writing media pitches, press releases, bylined articles and similar content


-        Crafting speaking abstracts, submitting client experts and following up with conference managers


-        Working on video development, script, production and editing


-        Building media, analyst, conference and related lists


 


Qualifications


 


-        A degree in marketing or communications, or about to graduate with a degree


-        Ideally, a previous internship at a PR or marketing agency


-        Passion for completing outstanding work


-        Strong interest in media/analyst relations, writing and social media


-        Web/graphic design experience a plus!


-        Outstanding attention to detail


-        Excellent written and verbal communication skills


-        Strong work ethic, self-starter personality


-        Eagerness to learn


-        Can do attitude!  Sense of humor!


 


What We Offer


 


-        Competitive hourly rate


-        Casual attire and atmosphere


-        A team eager to involve you in our client work


 


 


Company Description

UPRAISE is a marketing/public relations boutique agency serving tech, consumer products, non-profit, financial and other types of clients. We provide awesome service to our clients and provide great growth opportunities for our team. We are also marketing advisors at Plug and Play Technology Center, the world's largest tech incubator/accelerator, which creates lets us see a lot of new innovations before they come to market. Check us out at www.upraisepr.com!


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Job Description


MUST BE WILLING TO COMMUTE OR RELOCATE TO POSITION IN SAN FRANCISCO, CA. RELOCATION ASSISTANCE AVAILABLE.


Job Summary


The Vice President of Marketing at Instapage is a proven demand generation marketer and leader responsible for taking a quantitative approach to developing and executing marketing strategies. You will manage cross-functional marketing initiatives that are designed to support and achieve Instapage's aggressive growth goals and objectives.


The person in this role can and will build and maintain strong working partnerships with key product, marketing, and sales stakeholders in order to develop and deliver successful integrated marketing programs.


Key Responsibilities


Market Segmentation, Analysis, Forecasting and Planning



  • Mine data and conduct market research and analysis to serve as input for strategy and planning.

  • Lead the design and implementation of integrated multi-channel go to market (gtm) strategies with the goal of delivering revenue-positive programs and tactics.

  • Collaborate with key team stakeholders to share findings thus informing the development of strategy as well as goals and objectives.

  • Support competitive analysis research projects by tapping internal and external data sources.

  • Assist with developing targeting, testing and optimization recommendations.

  • Actively look for opportunities to innovate and improve business performance i.e. product ideas, offers, channel/tactics, customer experience, cost optimization.

  • Lead marketing forecasting and planning to optimize registration and subscription conversions across all channels.


Marketing Strategy and Management



  • Leverage marketing research and data to develop insights that inform messaging and targeting strategies for integrated campaigns.

  • Provide expertise and oversight of competitive benchmarking & market insights to evaluate our marketing strategies and identify new opportunities to drive growth.

  • Work with marketing and product teams to develop strategies for new product launches.

  • Actively partner and collaborate with cross-functional team leads including Demand Marketing, Product Marketing, Brand, Lifecycle, Enablement, Advertising, and Creative to ensure GTM plans align with the company’s strategic objectives (“highest impact opportunities”).

  • Program manage integrated messaging plans from ideation to launch across multiple channels; always making sure to support overall business objectives and maintain alignment to marketing strategies, plans, goals and objectives.

  • Manage execution of plans across functions and teams as needed to meet business objectives.

  • Partner with peer marketing leads to determine best practices to communicate offerings across customer segments and channels.

  • Ensure sufficient internal communication and awareness of programs with product, marketing and other teams.


Operational Responsibilities



  • Improve operational effectiveness by establishing analytics/ KPIs, across all channels.

  • Develop and manage the marketing budget, recommend appropriate marketing mix and investment across all channels.

  • Oversee planning, process & execution of segment-based marketing strategies and assure accountability for effectiveness via established ROI metrics/ Key Performance Indicators (KPIs).

  • Manage overall budget and monthly forecast for owned marketing programs.


Requirements


Required Technical Skills



  • Strong background in quantitative methods; “Data literate” with deeply demonstrated problem solving and analytical abilities.

  • Clear, concise and compelling communication (visual, verbal and written) skills.

  • Proven project management skills with ability to develop and implement strategies and assess marketing performance in a cross functional environment.

  • Deep understanding of the online B2B marketing environment and evolving tools and platforms used to improve online presence.


Required Leadership Skills



  • Experience establishing and communicating business and marketing objectives to internal and external teams to ensure understanding and ideally, support and enthusiasm.

  • Proven ability to lead through influence; has been successful in (and enjoyed) individual contributor leadership roles.

  • Ability to earn respect and credibility among all team members - peers, senior management and external vendors and partners.

  • Adaptable work styles with a broad variety of people from different cultures and disciplines.

  • Flexible and able to succeed in a fast-paced, changing environment.

  • Self-motivated and comfortable operating autonomously, with little direction. Knows how to ask the right questions to scope work projects.

  • Team oriented, collaborative and communicative nature.

  • Strong personal and professional character and integrity.

  • Strong critical-thinking skills and ability to prioritize/negotiate with stakeholders to effectively manage expectations and satisfaction.


Required Qualifications



  • 10+ years of marketing experience with at least 5 years focused on B2B markets.

  • Strong demand generation background.

  • Strong optimization background (planning, testing)

  • 2-3 years of relevant marketing experience, focusing on subscription based products.

  • Prior experience leading B2B marketing programs and initiatives.

  • Proven ability to synthesize and utilize data to make informed strategic recommendations.

  • Experience managing programs and relationships within a growing organization.

  • Bachelor's degree required, MBA or advanced degree a plus


Benefits



  • Competitive salary.

  • Shared equity ownership.

  • Paid Time Off + all major U.S. holidays.

  • Flexible work hours.

  • Full health benefits (medical, dental, vision)

  • 401(k)

  • Daily catered lunch

  • Weekly catered breakfast

  • Fully stocked kitchen with snacks & beverages

  • A bright office, conveniently located in SOMA, with a bike locker and showers

  • Only the best top of the line technology.

  • Career growth/learning budget (conferences, workshops, etc.)

  • A hard to compete with company culture (see our Glassdoor reviews)

  • Ranked #16 tech company in SF for customer satisfaction and employee happines


Security Clearance Required: No


Visa Candidate Considered: No


Compensation
Full-time Benefits -
Relocation Assistance Available - Yes
Commission Compensation - No
Bonus Eligible - No
Overtime Eligible - No
Interview Travel Reimbursed - No


Candidate Details

Seniority Level - Executive
Management Experience Required - No
Minimum Education - Bachelor's Degree
Willingness to Travel -


ABOUT THE COMPANY


Instapage is the first and only Advertising Conversion Cloud™. Our solution helps marketing teams increase advertising conversion by enabling the creation, personalization, & optimization of post-click experiences at scale.


A Leader in G2Crowd’s Personalization, Conversion Rate Optimization, A/B Testing, and Landing Page Software grids, Instapage is ranked #1 in customer satisfaction.


Company Description

We are focused on placing you in a position that is a best fit in regards to total compensation to include benefits and taking into account work/life balance requirements. Our main goal is for you to be happy with the placement and be positioned for success!


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Job Description


Job Description:


The Digital Analytics Data Consultant provides support to the Digital Marketing team in making strategic data-related decisions by creating ongoing reports with insights, analyzing marketing performance and conducting A/B testing.


Responsible for using analytic methods to implement business solutions and to support management decision-making. The Digital Analytics Data Consultant provides support to the Digital Marketing team in making strategic data-related decisions by creating ongoing reports with insights, analyzing marketing performance and conducting A/B testing.


Top 3-5 Daily Responsibilities:
- Partner with Digital Marketing stakeholders to understand the business goals, analyze performance trends and provide ongoing reports meeting their needs
- Create custom dashboards and reporting using Tableau, Excel and PowerPoint
- Interpret complex data set, analyze campaign efficiency and provide recommendations to inform and influence business decisions
- Conduct A/B tests for web pages, including hypothesis development, test design, implementation, reporting and analysis
- Collaborate with the search partners and agency in developing measurement strategy, implementing optimization strategies and improving analytical procedures


Major Responsibilities:
- Under supervision, collects data and conducts quantitative and qualitative analysis
- Contributes to problem solving and process design efforts
- Assists in development of data collection and analytic tools
- Uses multivariate statistical analysis techniques to analyze data and produce preliminary reports
- Performs marketing campaign management activities using database management tools
- Ensure data integrity and consistency is achieved across relevant Sales and Marketing systems


Requirements:
- Bachelors Degree is required. A major or minor in a quantitative discipline such as computer science, engineering, statistics or math OR relevant experience is preferred


Preferred Qualifications:
- Prior experience in database marketing, reporting, market profiling or general analytics
- Understanding of SAS, SPSS or other statistical analysis package
- Proven ability to interpret data and express implications of analysis to clients


Top 3-5 Required Skills:
- 3+ years of experience doing quantitative analysis in the digital marketing field required.
- proficient with paid search platforms (Marin, Google 360, Microsoft Ads) and Web Analytics Platforms (Adobe, Webtrends) are both required.
- Familiar with search marketing strategy, bidding management and measurement required.
- Experience with web optimization tools for AB and multivariate testing such as Optimizely, Adobe Target required.
- 1 - 3 years of experience with Tableau for reporting and data visualization required.
- Experience writing complex SQL programming in a dimensional data mart and using other data sources required.


Desired Skills:
- Knowledge of statistical techniques and concepts (hypothesis testing, regressions) preferred.
- Excellent analytical, presentation and communication skills preferred.
- Strong project management skills preferred.
 


Company Description

This Company has a rich history of work and collaboration in this space. We proudly partner with organizations tackling all Sustainable Development Goals. By combining our industry-leading technology with the collective intelligence of our people, partners and customers, we empower civil, local and national organizations to solve the planet’s toughest problems.


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Job Description


 


We are seeking a Channel Marketing Associate for a very important client.


The position will assist in defining, building, and managing the channel development and execution of data driven projects and programs. This role will work extremely closely with the Sales, Sales Ops, Training, and Marketing teams to help manage and create innovative strategies and tactics for Retail Big Box and Mid-Market accounts.


Responsibilities
Work closely with other Channel Marketing team members and the Americas sales team to support company initiatives, activations and events including:
· Define, establish, and manage the channel marketing function and own marketing relationships for assigned accounts
· Develop, manage, and execute channel marketing strategy and plans for physical retail and online sales channels including:
o Drive best in class in-store merchandising, end-user demand generation (e.g. retail circulars, digital inserts, displays, retail promotions etc.)
o Participate in the development of the strategy and vision for how our devices are merchandised and demonstrated within a retail store environment
o Create and manage MDF / Coop Programs and a strong understanding of the financial impact of these programs.
· Define, execute and deliver on co-marketing plans with each of our channel partners, evaluate and optimize program effectiveness, and understand the financial impact and per account results and profitability.
· Develop and implement sales and promotion strategies to drive significant increases in online revenue
o Update and maintain product listings across all e-commerce sales channels
o Identify and implement positive impactful changes to product listings and operational procedures to reduce errors and improve customer satisfaction
o Monitor and update listing prices to maintain competitiveness while ensuring profitability
o Submit daily, weekly and monthly sales channel performance report
· Understand the market through sales insights and feedback from channel partners, merchandisers, and retail sales reps and bring relevant information back to the team.
· Gather customer data, consumer insight to develop and consolidate channel and sales strategy programs
· Monitor third party channel data and develop weekly executive summary recaps
· Create, develop, and monitor data collection programs across cross-functional teams
· Work with internal teams to develop custom merchandising and marketing assets as needed.


Company Description

ATR International is a staffing and consulting leader that serves the IT, engineering, accounting & finance, professional, manufacturing, and scientific industries. Founded in 1988 as a two-person Hispanic-owned business, we have grown to serve Fortune 500 organizations while putting more than 35,000 people to work totaling over 14 million working hours. Our entire business model is based on building relationships and deep connections with our diverse base of clients, contractors, internal staff, and local markets.


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Job Description


 Company Information


The Grove Consultants International (www.thegrove.com) is a consulting and training organization located in the Presidio of San Francisco.  For more than 40 years, The Grove Consultants International has provided pioneering work in visual planning and organization change worldwide and offers a range of services and workshops in graphic facilitation, visual planning, and team leadership. Our passion is helping groups work together better.


The Grove organization is a small, family-run business of dedicated individuals working as a tight team. We are a collaborative workplace with numerous opportunities for learning and skill development. We value the ability to focus intently on solo tasks as well as the willingness to pitch in whenever necessary on projects needing group effort.


Position Overview


We are looking for an extremely versatile and dynamic team member whose primary function is to coordinate the Grove marketing and communications functions and will also provide basic office support for staff and facility. The candidate must be able to lift up to 30 pounds. This position will report to The Grove’s creative director and will work closely with the creative director on marketing functions.


Other Information


This position is 40 hours per week, Monday through Friday. Medical and dental benefits and 401k matching are offered. Opportunity to work occasionally from home with approval and as appropriate.


Salary range, based on experience: $45-$55k


Please note: Applications must include resume and cover letter. No phone calls please.


Essential Job Functions and Responsibilities 


Lead Member of Marketing/Communications Team



  • Coordinating marketing/informational e-journal multiple times a year. 


  • Drafting journal and other communication pieces in Constant Contact or similar marketing applications. 


  • Interviewing staff consultants, partners or clients for articles.


  • Sourcing and writing short articles and informational pieces for journal or other marketing channels.


  • Supporting other staff in crafting articles/imagery.


  • Reviewing articles, working with copy editor.


  • Posting articles and other updates on the Grove website.


  • Teaming with creative director on other e-blasts sent throughout the year.


  • Investigating and suggesting other marketing channels.




  • Overseeing social-media management (Facebook, Twitter, LinkedIn, Instagram), including proposing and drafting individual posts and specific campaigns for The Grove and The Grove-sponsored Global Learning and Exchange Network


  • Tracking and reporting results of social media and emailing marketing campaigns.



General and Workshop Office Support



  • Support with printing and assembling workshop/consultant materials.


  • Helping with workshop set-up and breakdown (ability to lift 30 lbs).


  • Managing calendar for use of meeting rooms in Grove office. 


  • Supporting facility upkeep and beautification of our historic Presidio building, including shared areas and kitchen.


  • Assisting with and providing hospitality support to occasional staff meetings and marketing events.


  • Providing support to the creative director, as needed.


  • Other duties as assigned.



Customer Support: Virtual Training (To be rolled out later in 2020)



  • Providing customer support for those taking virtual courses.


  • Setting up and monitoring Facebook/Slack/other social-media groups potentially needed as part of The Grove’s virtual training.



Experience and Skills Required



  • Bachelor’s degree or equivalent experience.


  • Excellent written communication skills and a love of writing.


  • Social-media expertise and experience in use of social-media for business.


  • Experience with email marketing.


  • Some experience or knowledge of organizational development, visual planning, meeting facilitation or business consulting, or a demonstrated interest in learning!


  • Willingness to be engaged in a range of activities.


  • Ability to lift up to 30 lbs.



 



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Job Description


 JOB DESCRIPTION


. This position will define, execute and deliver on various marketing plans with a defined set of strategic partners for the company product portfolio. This role will work with cross-functional teams that includes Sales, Sales Ops, Training, and Marketing teams to help manage and create innovative strategies and tactics for Retail Big Box and Mid-Market accounts, specifically Amazon.  This person is detail oriented, hungry to learn and understand best practices of how those strategies will impact the channel as a whole. 


Responsibilities 
·    Own and drive retailer marketing and merchandising strategies to achieve sell-through and revenue goals for assigned 
·    Define process and standard on Amazon strategy and merchandising asset requirements to drive awareness, consideration and conversion tactics (i.e. Amazon Advertising, A+ Content, etc.)
·    Manage and understand the requirements for online merchandising execution by creating trackers and work-back schedules for projects
·    Develop, manage, and execute channel marketing strategy and plans for physical retail and online sales channels including:
o    Drive best in class in-store merchandising, end-user demand generation (e.g. retail circulars, digital inserts, displays, retail promotions etc.)
o    Participate in the development of the strategy and vision for how our devices are merchandised and demonstrated within a retail store environment
o    Create and manage MDF / Coop Programs and a strong understanding of the financial impact of these programs.
Provide insights and strategy based on the company customer, industry and retailer trends to evolve the business in an ever-changing marketing landscape
 


REQUIREMENTS


 The ideal candidate has a passion for technology and proven experience in successfully bringing to market innovative products, developing memos and presentations, as well as managing multiple projects. Within this role, to gain more mind share and results for accounts this candidate should be able to influence and lead others both internally and externally. 


Skills We’re Stoked About
·    Bachelor’s degree or equivalent experience
·    5+ years of channel marketing experience with a consumer electronics company
·    Experience with Amazon is a big plus
·    Experience working at a start-up or rapidly-growing company preferred and strong understanding of the GoPro brand
·    Quick on your feet and able to problem solve on the fly
·    Personable and conversational – no wall flowers, please!
·    Organized and ability to multi-task and take initiative
 



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